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Alpha Joaillerie
lalaounis
Lalaounis is a celebrated name in the world of fine jewellery, known for blending timeless elegance with the rich heritage of Greek history. Founded by visionary goldsmith Ilias Lalaounis, the brand takes inspiration from ancient civilizations, classical art, and mythology, transforming these cultural legacies into striking, modern heirlooms. Each piece is handcrafted in Athens using traditional techniques, with a focus on intricate detailing, sculptural forms, and the warmth of 18k gold. What sets Lalaounis apart is its deep connection to Greek identity—every design tells a story, echoing centuries of craftsmanship and cultural pride. The jewellery is not only beautiful but meaningful, worn as an expression of both history and individuality.
Recognized by collectors and museums around the world, Lalaounis remains a beacon of Hellenic artistry and innovation. At i-D FINEJEWELLERY, we are honored to showcase this iconic house and share its legacy with a new generation of clients who appreciate jewellery with depth, character, and soul.
Discover the world of Lalaounis—where tradition meets timeless style.
DESIGNERS OF THE MONTH

FOTINI PSAROULI
about FOTINI PSAROULI
Dolly Boucoyannis
Dolly Boucoyannis was born in Athens, Greece, studied jewelry design (BA Hons) in Great Britain, Gemology in the United States of America (GIA) and goldsmithing techniques in Florence, before returning to her home city, Athens. She has won the De Beers “Diamonds International Award” for the use of moving diamonds.
Her core aspiration throughout her career has been to create personalized jewelry with no expiry date, handmade with an unexpected and subversive combination of carefully chosen materials, free from value restrictions.
about dolly boucoyannis